“Creating content is the thing that takes the most time. It takes the most creative energy. But once you have that piece of content, it would be a disservice if you didn't promote it and get the most out of that content.”

Who said it, and where.

Who said “Creating content is the thing that takes the most time. It takes the most creative…”? Isaac Mashman said it as a guest on Alchemy Experience with Erin Pittinaro, in the episode "Influence Through Personal Branding with Isaac Mashman", published September 9, 2025.