“There is this innate gut feeling of, this isn't really legitimate, but the hope is what leads the person to make the purchase.”

Who said it, and where.

Who said “There is this innate gut feeling of, this isn't really legitimate, but the hope is what…”? Isaac Mashman said it as a guest on Sales and Cigars with Walter Crosby, in the episode "Unlocking the Power of Personal Branding", published November 26, 2024.