“Society appreciates transparency and if you act as if you are holier than thou, you're putting on a façade which only gets you so far.”

Who said it, and where.

Who said “Society appreciates transparency and if you act as if you are holier than thou, you're…”? Isaac Mashman wrote it in Personal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 5.9, Dealing with Crises.