“Make your selfless intentions public.”

“Pay-to-win tactics are representative of the fact you are not good enough; otherwise, why would you have to convince others to pay attention using your dollars?”

Isaac Mashman · The Manifesto, Second Edition

“Finding ways to build your credibility comes down to: A) Visibility, or how large of an opportunity it is, and B) Edification, the quality of endorsement you are receiving.”

Isaac Mashman · The Manifesto, Second Edition

“Seeking out other top performers in your industry and being seen is a public display of competence.”

Isaac Mashman · The Manifesto, Second Edition

“Like you have a reputation, so does every other person or brand you associate yourself with.”

Isaac Mashman · The Manifesto, Second Edition

“In many cases, credibility is automatically built as more people know about you but those numbers will only get you so far. Sure, you can have a couple thousand or a couple of million, but what’s more important is how much those who follow you, trust you.”

Isaac Mashman · The Manifesto, Second Edition

“The destruction of your credibility does not usually have permanence unless you do something so egregious that there's no coming back from it.”

Isaac Mashman · The Manifesto, Second Edition