“Making a quick joke to your audience may be taken seriously and a statement pulled out of context could present you in an erroneous light.”

“Reputation is also relative to your surroundings. How your friends and family perceive you will vastly differ from that of your fellow professionals.”

Isaac Mashman · The Manifesto, Second Edition

“Putting out a piece of work that isn’t well-thought-out, half-put-together or too vague can in fact do more harm than good.”

Isaac Mashman · Executive Thoughts, 2023

“The smallest piece of information can have a far reaching impact on perceptions.”

Isaac Mashman · The Manifesto, Second Edition

“The Horn Effect results in misguided assumptions by association with negative past memories, therefore producing negative repercussions.”

Isaac Mashman · The Manifesto, Second Edition

“To have somebody question who you are and why they should care about what you do is a horrible situation to be in.”

Isaac Mashman · The Manifesto, Second Edition

“Titles, regardless of the length of time that you’ve held them, contribute to your credibility.”

Isaac Mashman · The Manifesto, Second Edition