“You can become a top expert in time, but if you’re just starting, you have to balance strategic thinking with your ego drive.”

“Every idea that you have does not have to be executed straight away. Recognize the difference between pushing something off because you don't think that you are good enough or doing so because it makes strategic sense.”

Isaac Mashman · The Manifesto, Second Edition

“Your driving intentions or forces may change and that is okay. When significant shifts do occur, reevaluate where you are and identify how you will need to adapt your strategy.”

Isaac Mashman · The Manifesto, Second Edition

“While ego can potentially be your greatest downfall, it can also be your greatest asset.”

Isaac Mashman · The Manifesto, Second Edition

“Deal with facts instead of theory and strategy instead of convenience.”

Isaac Mashman · The Manifesto, Second Edition

“A substantial issue with people who are working to build their personal brand and are particularly driven by money and vanity, is that they lose sight of the bigger picture. They think that they are bigger than they actually are.”

Isaac Mashman · The Manifesto, Second Edition

“I have gamified my process and I am constantly looking for ways that I can stand above the rest.”

Isaac Mashman · The Manifesto, Second Edition