“You are at the pinnacle of a mountain others aspire to climb and just as you once looked up to others, others are now looking up at you.”

“Other people are the oxygen, the idea that drives them is the fuel, and the person driving the ideas is the heat.”

Isaac Mashman · The Manifesto, Second Edition

“There will eventually be less convincing and more time spent narrowing down what you choose to do; the greater the public figure, the more selective the actions.”

Isaac Mashman · The Manifesto, Second Edition

“Today public figures can go from 100,000 followers to 1,000,000 easier than it is to go from 100 to 1,000, because in the mind of the consumer, somebody who has 100,000 followers has already been validated.”

Isaac Mashman · The Manifesto, Second Edition

“As your authority scales and you become more out of reach, you'll notice the opposite happens and more people will go out of their way to talk to you.”

Isaac Mashman · The Manifesto, Second Edition

“You're given the opportunity to command change and influence others so much so I would dare say personal branding creates the closest thing to the Midas Touch.”

Isaac Mashman · The Manifesto, Second Edition

“It amazes me how some people want to become President of the United States when the highest office in the land requires such a degree of transparency and snooping into their background that nothing remains hidden.”

Isaac Mashman · The Manifesto, Second Edition