“I'd make the argument that in many cases personality takes precedence over promises.”

Isaac MashmanPersonal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 1.4, New World Examples
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Who said it, and where.

Who said “I'd make the argument that in many cases personality takes precedence over promises.”? Isaac Mashman wrote it in Personal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 1.4, New World Examples.

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Isaac Mashman, Personal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 1.4, New World Examples. https://isaacmashman.com/quotes/id-make-the-argument-that-in-many-cases-personality