“As your authority scales and you become more out of reach, you'll notice the opposite happens and more people will go out of their way to talk to you.”

Who said it, and where.

Who said “As your authority scales and you become more out of reach, you'll notice the opposite…”? Isaac Mashman wrote it in Personal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 6.1, Marketing Essentials.