“A personal brand built around capability and reliability suggests that prior results are bound to happen again.”

Isaac MashmanPersonal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 4.7, Perception and Mystery
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Who said it, and where.

Who said “A personal brand built around capability and reliability suggests that prior results are…”? Isaac Mashman wrote it in Personal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 4.7, Perception and Mystery.

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Isaac Mashman, Personal Branding: A Manifesto on Fame and Influence, Second Edition (2025), Section 4.7, Perception and Mystery. https://isaacmashman.com/quotes/a-personal-brand-built-around-capability-and-reliability