Isaac Mashman

Ownership · By Isaac Mashman

My Website Is My Hub

Every post, every connection, every follower used to live on someone else's platform: scattered, and rented. Now it all points to one place I actually own: isaacmashman.com. That is the difference between a list of links and a hub. Google and AI read this page as me, so everything I do finally adds up.

The seven platforms behind @isaacmashman:

This is not a snapshot dated to a week in June. Handles move; the rule does not. The owned site is the hub. The platforms are spokes. If you want the same structure built with you, that work sits at Mashman Consulting Group (opens in a new tab), not on a vendor's blog about someone else's fleet.

The longer case for owning the home is in Your Personal Brand Needs a Home You Own and in Personal Branding: A Manifesto on Fame and Influence.

Continue with Personal Branding: A Manifesto on Fame and Influence, Identity Positioning™, or Mashman Consulting Group (opens in a new tab).