Isaac Mashman was originally quoted in this article on simpletexting.com by Lily Norton on 8/5/21.
1. Use Voice Messages to Stand Out
Mashman Ventures puts an unique personal spin on their SMS messages to build rapport. They prefer sending voice messages to clients whenever possible, believing that voice texts emphasize emotion and conviction.
"This screenshot is of an early touch with a prospect. I sent a voice message as an introduction, and it sparked curiosity which later led to a conversation over the phone."